The Interior Design and Decoration project is underway to renew the new image of the stores of the renowned Lupo bag brand. This Catalan signature of 100% Barcelona spirit is inspired by Gaudí’s architectural style guides in each of its models.
Therefore, this proposal is carried out providing a new and renewed aesthetic that combines sophistication, purity and modernism following Lupo’s premises. Curved and organic lines were used for the new store floors making a nod to the inner courtyards of La Pedrera de Gaudí.
Currently, the brand has a Lupo Atelier service where it offers its customers the possibility to customize their own bag. The aim is to integrate this section into the new store layout, giving value to the space and allowing users to feel the craftsmanship of the product.
Natural materials are used such as different types of wood, stone and ceramics combined with the green touch of the natural and playing with the vegetation. Miró’s symbolism moves, as well as Gaudí’s structures and movement creating a structure that adapts to the needs of the clients.